20 June 2009

Chak de Nepali Cricket!

It is great to see CAN and Nepal Tourism Board jointly collaborating on a promotional video that highlights both Nepali cricket and tourism. The video reminds me a bit of Chak De India featuring SRK - though nowhere near as catchy. Let's just say the song plays much more to the pace of Test than Twenty20 Cricket.

The production quality is quite good and it was nice seeing attention paid to details - like making sure that the uniforms of the players matched and that there were no stragglers in the background of the shots. Have you ever seen Kollywood music videos? You can see rows of onlookers and even production equipment as the hero and "heroni" are dancing around.

The video was apparently made on the request of the ICC, to celebrate their 100 year anniversary. What this hints at is that Nepali sports bodies are quite good at taking orders, but pretty hopeless when it comes to being proactive. Maybe a few more orders need to be sent our way.